Copywriting matters: Boring brands, take note.
Inspiring the internet to suck less, one website at a time. Nishi is on a mission to showcase & celebrate websites that aren't plagued with business jargon, and talk to you like they're a human. Get inspired.

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Website of the day
izi
AI for Meetings.

File under: friendly, and straightforward copywriting.


Editor's Picks
Custom copywriting and content marketing solutions for the outdoor industry.

File under: Copywriting that connects with people.


Littlefund is a gifting and savings platform that makes it easy for family and friends to contribute to your child's goals & dreams; like College, Disneyland, or a new bicycle.

File under: Copywriting that connects with people.


The most dangerous design meetup in Melbourne.

File under: Copywriting that connects with people.


Designed to encapsulate elegance, Ambassador creates watches that span distance and time, and are certain to shift expectations.

File under: friendly, and straightforward copywriting.


The minimal, modular organizer that cuts through the clutter.

File under: friendly, and straightforward copywriting.


Format is a portfolio website builder designed for creatives.

File under: friendly, and straightforward copywriting.


James Daniel. Copywriter, Strategist. You could use a guy like him…

File under: friendly, and straightforward copywriting.


Marie Forleo, named by Oprah as a thought leader for the next generation, shows you practical ways to become the person you most want to be.

File under: Copywriting that connects with people.


A vibrant virtual hub dedicated to the business growth and nourishment of professional creatives!

File under: Informative and helpful copywriting.


Thousands of freelancers and entrepreneurs get actionable advice and other valuable resources from the weekly Unemployable email newsletter.

File under: Informative and helpful copywriting.


Bellhops provides efficient and affordable moving help on your schedule. Book online to get fit and friendly bellhop movers at your service.

File under: friendly, and straightforward copywriting.


With Acorns, it's simple and secure to invest in your future, automatically.

File under: friendly, and straightforward copywriting.


Easy online appointment scheduling. Helping small businesses offer booking and manage their appointments online since 2006.

File under: friendly, and straightforward copywriting.


Copywriter for lady rebelles, trendy tastemakers & spiritual sellers.

File under: Copywriting that connects with people.


Teaching smart financial strategies to creative women entrepreneurs so that they can gain greater financial ease and freedom to live the life of their dreams.

File under: Copywriting that connects with people.


Fomo is the world's first social proof marketing platform.

File under: Copywriting that connects with people.


Copywriting Courses for Unconventional Entrepreneurs.

File under: Copywriting that connects with people.


A better way to create design briefs.

File under: friendly, and straightforward copywriting.


The forward-thinking PR Agency.

File under: friendly, and straightforward copywriting.


Health + Skincare coach for busy women that have hit their 30s and want to have healthy balance without deprivation.

File under: Copywriting that connects with people.


Price Intelligently is a value based pricing strategy platform that helps subscription and SaaS companies get their pricing strategy right with data.

File under: friendly, and straightforward copywriting.



The League is coaching, community and travel for single women who are ready to do single...better. Led by life coach Kira Sabin.

File under: Copywriting that connects with people.


Pinch builds your credit by reporting your rent payments.

File under: friendly, and straightforward copywriting.


Supercharged website feedback. Make your clients happier and your team more productive. Add sticky notes to any web page in 10 seconds.

File under: friendly, and straightforward copywriting.


A simple way to balace shared spending in your relationship.

File under: friendly, and straightforward copywriting.


Brand and website design for femtrepreneurs who want to stand out online & attract their dream clients.

File under: Copywriting that connects with people.


RightMessage works alongside the tools you already use to personalize what your visitors, subscribers, and customers see on your site.

File under: friendly, and straightforward copywriting.


The app that captures all your customer experience data in one powerful, easy-to-use platform.

File under: friendly, and straightforward copywriting.


Plan, structure, organize, track and coordinate your workflow from a single point.

File under: friendly, and straightforward copywriting.


An author, speaker, and artist devoted to living and speaking the wild and honest truth.

File under: Copywriting that connects with people.


Digital strategy for modern entrepreneurs.

File under: Copywriting that connects with people.


Stop copy and pasting. Rumblum is a tool used to destroy admin tasks by generating customised documents with information from almost anywhere.

File under: Copywriting that connects with people.


Professionally made free stock photos matching each other.

File under: friendly, and straightforward copywriting.


We trust our futures with experts everyday. Let's start using blockchain to find the ones who get it right.

File under: friendly, and straightforward copywriting.


Talking Shrimp is: Word help for entrepreneurs, promos for TV.

File under: Copywriting that connects with people.

Anti Cyberbullying Digital Parenting App.

File under: Copywriting that connects with people.

Online whiteboard for remote team collaboration. Visualize, discuss and share.

File under: friendly, and straightforward copywriting.

Experimental mixtapes of the most unreal and creative music on the planet.

File under: friendly, and straightforward copywriting.

Semplice is the first fully customizable portfolio system based on WordPress. Built by designers, for designers.

File under: friendly, and straightforward copywriting.

Unconventional lifestyle & career website for "babes with balls" looking to grow their businesses with fresh, bold ideas.

File under: Copywriting that connects with people.

Squarespace website designer for creative entrepreneurs.

File under: Copywriting that connects with people.

Conversion copywriting service for brands ready to own who they are — the good, the bad, the surprising.

File under: Copywriting that connects with people.

Your website is your best salesperson. Don't let it sound boring. Try Teardwn.
Jenna Kutcher's 5-step system to setting up a photography business so you can work lessand live more.


File under: Copywriting that connects with people.

A workshop for women in creative businesses, teaching on photography, event design, interior design, styling, floral arranging, calligraphy and styled inspiration shoots.

File under: Copywriting that connects with people.

Marketing Strategy For Purpose-Driven Boss Ladies.

File under: Copywriting that connects with people.

Software you help you get ongoing employee feedback and overcome company growing pains.

File under: Copywriting that connects with people.

Beautiful & functional websites for small businesses.

File under: friendly, and straightforward copywriting.

Lifestyle brand. Crisp color, graphic prints and playful sophistication are the hallmarks of Kate Spade New York.

File under: Copywriting that connects with people.

Moving homes in Sydney is stressful enough. Neat handles your end of lease cleaning with their famous bond back guarantee.

File under: friendly, and straightforward copywriting.

Effortless remote user research.

File under: friendly, and straightforward copywriting.

Smoking, takeaways or sun bed addict! - find out how much you could save if you kicked your habits.

File under: Informative and helpful copywriting.

Burton and its team of pro riders develop products for snowboarding and the snowboard lifestyle.

File under: Copywriting that connects with people.

Gusto offers fully integrated online HR services: payroll, benefits and everything else.

File under: friendly, and straightforward copywriting.

You make awesome stuff, learn how to write sales copy for it.

File under: Clever copywriting.
Copywriting service for brands that need funny copy.

File under: Funny copywriting.
Britain's top selling 100% organic baby food brand.


File under: Copywriting that connects with people.

A party game for horrible people.


File under: Funny copywriting.
Stunning holiday home situated directly on the beach at Hope Cove South Devon, UK.


File under: Copywriting that connects with people.
Crush your recurring & repetitive tasks.


File under: Copywriting that connects with people.
Cute dresses, Tops, Shoes, Jewelry & Clothing for Women.

File under: Copywriting that connects with people.
A barbershop for women and the LGBTQ community.

File under: Copywriting that connects with people.
Ad agency based in Zurich, Switzerland. Wrong for many, right for a few.

File under: clever copywriting.
FiftyThree builds tools for creativity.

File under: friendly, and straightforward copywriting.
Brandable .com domains for startups. No Hypens. No Numbers. No Bidding. All domains are under $1000 and instantly securable.

File under: friendly, and straightforward copywriting.
Danish design brand, VIPP, is rooted in the manufacture of industrial objects, favoring function over form with a distinct minimalist and timeless aesthetic.

File under: Informative and helpful copywriting.

An obsessively engineered mattress at a shockingly fair price.

File under: friendly, and straightforward copywriting.
A laptop cover with a dry-erase surface, perfect for sketching out ideas and getting your hustle on.

File under: friendly, and straightforward copywriting.
Forked River Brewing Company is dedicated to delivering consistent, flavourful brews made with care.

File under: friendly, and straightforward copywriting.
Bek Stone, veteran product and design director. People first and always.

File under: Copywriting that connects with people.
A tool for honest, transparent communication.


File under: Copywriting that connects with people.
Stories from freelancers, influencers, nomads, streamers, bloggers and vloggers about how they got their start.


File under: Informative and helpful copywriting.
An advanced travel app for the most advanced travelers.


File under: Informative and helpful copywriting.
A productivity app based on the Eisenhower matrix, a proven time management technique.

File under: friendly, and straightforward copywriting.
A Slack bot that donates money to charity when you curse.

File under: friendly, and straightforward copywriting.
Find cool and unusual gifts for any occasion at UncommonGoods.

File under: Informative-yet-kinda funny copywriting.
ModCloth is the fun, friendly spot for style and decor that's as expressive and unique as you are!

File under: Copywriting that connects with people.
Take control of your job search with Huntr. Save jobs from any website and view them anytime in your Huntr dashboard.

File under: Informative and helpful copywriting.
The new Toggl iOS app helps you track all of your time and keep it safe when you're on the go.

File under: Informative and helpful copywriting.
Flick The Bean is a specialty Cold Brew carefully crafted over a 60 hour period.

File under: Informative-yet-kinda funny copywriting.
Australian hat label. Unisex hats designed for the road. 1 Hat Sold = 10 Trees Planted.

File under: friendly, and straightforward copywriting.
Make a living from your passion by selling memberships, online courses, and digital downloads to your audience.

File under: friendly, and straightforward copywriting.
Empowering people with OCD and intrusive thoughts to get on the proper path to treatment through education, community support and healthy living.

File under: Tell it like it is copywriting.
The World's most comfortable shoes.

File under: friendly, and straightforward copywriting.